Client
In-Prove
Sector
Finance
Area
Branding
Project Timeline
12 weeks in 2021
How we worked
Italy - Barcelona
Refreshing In-Prove’s Branding for Financial Solution
Visual identity development for a studio specializing in business consultancy within the subsidized finance sector - based in Venezia, Italy.
About the Project
The goal was to create a distinctive visual identity that captures the essence of In-Prove’s expertise and services: commitment to providing exceptional business consultancy solutions with a blend of professionalism and creativity.
The new visual identity should represent In-Prove's position as a trusted partner for businesses seeking expert guidance in navigating subsidized financing opportunities.
Brand Personality
Throughout the branding process, we collaborated closely with the client to establish the brand's voice and personality. Guided by these traits, we meticulously curated a typography and color palette that harmonizes with the overall brand identity. Our goal was to capture the brand's modern yet established essence.
We focused on selecting a font and color combination that exudes professionalism, ensuring legibility and visual coherence across diverse communication materials. The chosen typography not only reflects the brand's expertise but also infuses a contemporary flair, reinforcing its visual impact and fostering strong brand recognition.